Strategy

Strategy

Whether you’re at script stage or you have a finished film, we research, brainstorm and identify the strengths and weaknesses of a film to suggest a positioning, target audience and creative promotional ideas.
As per movie’s potential and release strategy, we design a Publicity and Advertising budget and allocate the same to various mediums efficiently.

The idea is to align each marketing activity to attract audience and bring them to theatres. Every film has its own audience, our job is to identify them, interact with them and entertain them through various activities.